Do you feel like something is missing from your trade show or special event exhibit but you just can’t put your finger on it? Like any good outfit, accessories can make or break your presentation. Display accessories can liven up your 10 ft. or 20 ft. convention booth and put the finishing touches on your space. With all of the signage accessories available in the market today, what is worth spending your marketing budget on? Which add-ons are relatively pointless and which ones will actually take your trade show exhibit to the next level? We have narrowed down the selection of must-have accessories for any first-time or seasoned marketer with the following list:
- Lights and End Caps: Adding accessories directly on your pull up or pop up banner stand can effectively highlight your custom printed message without overwhelming it. Lights that attach directly to a free-standing display can draw your audience’s eye to your important printed banner. Adjustable lights, like LED Display Lights, often include clamps to adapt to a variety of styles and sizes of displays for a versatile light fixture that will get you your money’s worth. To add a splash of color to your retractable stand, attach magnetic end caps to the aluminum base. End caps are a fun way to dress up a plain display, with minimal effort or cost.
- Literature Holders: Many exhibitors still offer physical copies of their product catalogs, informational flyers with limited-time promotions, or a current price list at their booth. What better way to showcase your hand-outs in an organized and professional fashion than with a literature holder? Collapsible brochure holders are lightweight and compact and often feature double-sided shelves to allow traffic from all directions to easily access your literature. Brochure holders are also great at special events like community fundraisers or theater productions to feature your program of sponsors or list of scheduled events.
- Tables and Podiums: Available counter space is often limited at a high-traffic trade show. It is important to have ample space to allow visitors to sign up for your mailing list, display your table banners and giveaways, and hold any products that
are being showcased. Portable display tables, as well as podiums, can help maximize your counter top area. Promotional counters can also be quickly customized by attaching a printed podium wrap with your company’s name, logo and contact details. Best of all, tables and countertops designed for trade shows can be easily set up and taken down to save you time and effort when preparing your exhibit space.
- Display Shipping Cases: Traveling to and from your convention site with your displays in tow can be a real hassle! That is why investing in hard shipping containers for your trade show displays is a crucial necessity for any exhibitor. Often made of a durable plastic with a hinged lid and convenient wheels, you can fit your banner stands within the protective case and travel to your trade show destination worry-free. Some versatile shipping containers can also transform into a podium for a customer-friendly 2-in-1 promotional product.
Accessories can effortlessly and affordably elevate your trade show presentation. Check out TRT Banners’ list of affordable display accessories to make your big exhibit a success with minimal hassle or cost!